Tag Archives: guest post

During the Spring and Summer of 2020, as in-person events fell, augmented reality applications, coupled with advances in AI, saw an uptick.

B2B marketers are winning the race by implementing AR in marketing strategies, and soon we can find out how they are breaking through the challenges too.

Since online gaming has gained popularity over the years, this article looks at the impact of VR on the gaming industry and what the future will bring.

Companies building virtual workspaces, immersive concerts, and AR hardware for enterprise are all hiring for augmented reality jobs.

A deep dive into the current state of augmented reality for remote worker training market by Lorne Fade, co-founder of the immersive technology startup VR Vision.

Virtual reality is gaining popularity, but it might take some time to reach its max steam. Read this post and learn how VR technology will impact your business meetings.

It was estimated that the augmented reality market would jump past USD50 billion by 2024. But, with the pandemic accelerating interest in AR and VR, this figure might have underestimated the potential growth.

XR refers to virtual, mixed, and augmented reality - all helping to slow global warming. With enough engagement, we can buy more time.

Powerful new technology forces are accelerating the next generation of customer experiences to deliver enhanced, frictionless, ultra-personalized shopping services.

Augmented reality has reached maturity is ready to move from proof of concept to becoming a key component of complex Enterprise technology stack.

Big brands are making big bets on augmented reality and the food/restaurant industry is loving it as a new way to increase customer engagement and boost sales.

The next big opportunity is already here for B2B brands. This article outlines why Virtual Reality is the next big opportunity for B2B brands.

Augmented reality in agriculture - the benefits of using AR in farming, how it works and ways how it can optimize the farming process.

Augmented reality could become just as mainstream as social media – but reliance on heavy apps and a lack of clear marketing are standing in the way.

Many compelling use cases of AR are multi-user. However, technology designers must also consider the harms that users can do to each other in AR contexts.

The biggest ad platform in the world is now open for immersive content. Released last year, Google’s 3D ad format called Swirl, is now available to all advertisers.

Is using a VPN necessary to improve VR and AR customer services? It can surely help, but up to what extent?

The creation of virtual product representations using face recognition technology will transform the e-commerce industry and take it to the next level.

Check out our list of the best AR toolkits for AR app development for 2020, types of AR SDKs, and reasons to choose one or another platform.

Read how ARKit's ARReferenceImage and ARCore's Augmented Images features differ and how they can be deployed within business use cases.