Tag Archives: AR/VR AdTech

  Augmented reality and advertising have already proven that they work together splendidly. And the latest proof in this respect...

  Advertising will never be the same from the moment augmented and virtual reality became available to content creators. At...

  Cannes is a French city best known for its international film festival, but it also hosts an awards event...

  Outdoor billboards, posters, totems and other forms of static advertising have one common disadvantage: there is no way to...

  Digital advertising has taken a big leap forward with last week's launch of the first augmented reality and virtual...

  Smartphone users can now experience the latest addition to the BMW X before the market launch using augmented reality....

Earlier this year, Snapchat created an augmented reality filter, the hot dog. This hot dog has become a bellwether for...

  Duplicating functionality that has been available on Snapchat for some time now, the mobile web now has augmented reality...