A look at World Cup 2022 offerings from our friends at Snap and Rakuten Viber. Naturally, we focus on AR, but there’s more than filters to these celebrations.
A look at an AR activation by ROSE helping Mastercard and Mastercard holders donate to cancer research through Stand Up to Cancer for up to $5M.
Snap Partner Summit highlights include an AR shopping optimized Camera Kit SDK, updates to Lens Studio and the Lens Network, and a partnership with LiveNation. And a drone.
Top retailer Saks works with Yahoo Creative Studios to create three AR selfie filters for Instagram featuring a selection of holiday gift products.
A partnership with a fine arts dealer and with an ASL machine learning project sound pretty different. But, are they, really? Snap doesn’t think so.
Multipeer AR filters would allow Facebook video chat users to share an interactive AR experience. But this exciting advancement comes with considerations.
Mike Cadoux, the General Manager of The Glimpse Group subsidiary QReal, discusses how augmented reality is enhancing the value of digital personas.
The release builds on the AR features that Snapchat users got their hands on last summer and makes good on Snap promises from Lens Fest in December.
Over the past year, Snapchat lenses have helped us mask up, express concern, and experience joy. Lens fest looked back at 2020 and forward to the future.
Squad has teamed up with Snap to utilize Camera Kit, an augmented reality tool, and to provide people with more creative outlets amid the pandemic.