It was estimated that the augmented reality market would jump past USD50 billion by 2024. But, with the pandemic accelerating interest in AR and VR, this figure might have underestimated the potential growth.
Rokid specializes in enterprise XR solutions, but the opportunity to partner with Tencent to bring a virtual dragon to the Oriental Pearl was too good.
Squad has teamed up with Snap to utilize Camera Kit, an augmented reality tool, and to provide people with more creative outlets amid the pandemic.
The three-day VRDays Europe is taking place live in and broadcast from Amsterdam. This year’s event features over 130 speakers and a physical magazine.
ZapBox has been around for a while already in an “exploratory” cardboard model. After five years of research Zappar has launched a serious upgrade.
Powerful new technology forces are accelerating the next generation of customer experiences to deliver enhanced, frictionless, ultra-personalized shopping services.
Streem has recently launched its SDK for companies and developers, allowing them to create customized and easy to deploy AR apps and solutions.
Blippar was early on the AR experiences scene. Maybe too early. But they’re back and changing the way that we look at… well, a lot of things, actually.
Fuse.it is overcoming the biggest barriers in augmented reality adoption with a patented solution that paves the way for innovative brand experiences.
Augmented reality has reached maturity is ready to move from proof of concept to becoming a key component of complex Enterprise technology stack.
We talk with 8th Wall’s CEO and co-founder Erik Murphy-Chutorian and VP of Product Tom Emrich about their new tool for curved surface webAR targets.
Highlights of this year’s Facebook Connect livestream include announcements about the Quest 2 and discussions on Facebook’s anticipated future AR glasses.
The British Film Institute’s London Film Festival includes an “Expanded strand” of over twenty immersive media installations showing on Web VR and Oculus.
Big brands are making big bets on augmented reality and the food/restaurant industry is loving it as a new way to increase customer engagement and boost sales.
Discover the impact of AR/VR in the supply chain and the ways in which these technologies can help organizations thrive in the short and long term.
A lot is changing in education and XR technology. A recent focus on distance learning has contributed to those fields coming together like never before.
Ryerson University is launching the Ryerson Augmented Learning Experience in the fall, a first-of-its-kind augmented reality education platform.
D.S. Bradford has activated Go Love Universally, an augmented reality-based fine art initiative, on the International Space Station and Mars.
Social AR for most of us is all just fun and games. For the major players, it’s competition. And Snap just changed the game with full-body lenses.
Learn to enable ARCore on any Android device in order to make it capable of delivering augmented reality experiences.
